New York, NY, March 2012 – What do you get when you cross a high-powered corporate legal executive with bunch of rock stars? It sounds like the beginning of a silly riddle, but Dawn Botti and her band NEW DAY DAWN are no joke! Straight out of Rivergate Studios with producer Chris Henderson from 3 Doors Down, Botti and her band head to Austin’s “South by South West” festival this month where they will play four showcases in three days.
Though Botti has been practicing law for over 15 years, she never gave up her rock and roll dreams. In 2003 her band Slushpuppy was poised to sign a major label deal with Matt Pinfield calling them “one of the next big things to come out of New York City.” “But that elusive deal never came,” explains Botti, “and at some point the daily grind and pressure to grow up and get practical took over.”
That is, until Botti met music manager James Fetzer who was impressed by Botti’s talent after seeing New Day Dawn perform at the 2010 Millennium Music Conference. “He asked me point blank if I was ready to get serious about my dreams again and that if I was I should call him.”
“Dawn is the client that I have been waiting for,” says Fetzer. “There are so many things that a musician can do to advance their own profile and Dawn works just as hard off the stage as she does on.” It is with this conviction that Fetzer felt confident in connecting Botti with top level rock professionals, like Henderson and Moyer. “I knew she could hold her own. She just needed to be reminded to believe in herself again.”
New Day Dawn recently began work on their new CD with Henderson producing three songs so far. Set to release later this year, the recording already includes guest performances by Bobby Capps, keyboardist of 38 Special and drummer Gregg Upchurch (3 Doors Down, Puddle of Mudd). “It’s an incredible feeling of validation to have all these amazing musicians willing to work with me and on my songs!”
You can catch New Day Dawn at one of their four performances in Austin: March 15th and 16th at Weirdo’s as part of Instant Classic Records first annual “North by North Austin” showcase. Or on March 17th at The Bayou Lounge (7pm) as part of the LAND SHARK Promotion rock showcase and again at Trophy’s (10pm) as part of the Invasion of the GoGirls showcase.